BenQ has, perhaps quietly, made a name for itself as one of the best in the business when it comes to home theater projectors. Recently, I got my hands on the HT5550, the brighter and beefier twin to the popular HT3550. And while it’s a bit on the lighter side of features when compared to similarly priced competitors in this space, it’s aces in terms of performance.


  • HDR10, Hybrid Log Gamma
  • 300” max image size
  • 1.36-2.18 throw ratio
  • 60%/23% lens shift (horizontal/vertical)
  • 1800 Lumens
  • 4,000-15,000 lamp life

I first took an interest in BenQ when I got to sit down with the HT2550 Ultra HD Projector which was, and still is, one of the best options on the lower end of the pricing scale. It features a sharp image and solid accuracy, but lacked the extended color gamut of its two newest models: the HT3550, and HT550. These, of course, make up the mid-range of BenQ’s offerings, called the CinePrime line.

Unboxing and first impressions

Out of the box you’ll get a generous 60 percent vertical shift and 1.6x zoom range, which should make it a breeze to center on a projector screen. In my experience, however, this wasn’t the case. Getting it perfectly centered proved to be impossible with the BenQ ceiling mount bracket, so I’m stuck — after hours of playing with it — with a slightly off-center picture where the top right or bottom left corner can never seem to line up just right.